Why now?
The pandemic sent many people online looking for social games, and mahjong — playable remotely and rich enough to sustain a weekly habit — fit perfectly. Social media then amplified interest, with videos of beautiful tile sets and lively games reaching new audiences.
New venues
Across the United States, teachers began running beginner courses in cafés, bars, wine shops, libraries and community centres. Social clubs organised open play nights, parties and themed events. News outlets reported packed beginner sessions and waiting lists in cities from San Francisco to Washington, D.C.
A design boom
Boutique companies began selling tile sets with pastel colours, playful artwork and custom jokers, along with matching racks, mats and bags. These designer sets helped make mahjong visually appealing to people who had never played.
Riichi and other styles
Interest in Japanese riichi also grew, supported by university clubs, North American and European associations, and professional tours. Hong Kong-style and other Chinese styles enjoyed renewed attention through community events and night markets. The revival has been broad: more people playing more kinds of mahjong than ever before.
